Our Team
Marie Hadar-Harrison, Managing Partner - Strategy & Ops
Marie brings a deep, cross-functional background spanning some of the most recognized brands in sports, retail, and consumer products—including Nike, adidas, Oakley, KEEN Footwear, Target, and Wilson Sporting Goods. Her work has consistently focused on bridging product, operations, and strategy—helping organizations move from idea to execution with speed and precision.
She is known for translating complex business challenges into clear systems, scalable processes, and commercially viable solutions. With experience across both global enterprises and high-growth environments, Marie combines brand-level thinking with operator-level execution—driving initiatives that are not only strategic, but actually get built, shipped, and monetized.
Chelsey Westerman, Managing Partner - Brand & Design
Chelsey is a brand and design specialist focused on helping businesses show up clearly, consistently, and professionally across every touchpoint. She combines strategic branding with high-quality design execution—ensuring everything from first impression to sales materials actually works.
Her work spans three core areas:
Brand Identity & Visual Systems
Chelsey builds cohesive brand foundations, including logos, visual identity systems, and brand guidelines. She ensures every element—from typography to tone—is aligned and scalable across the business.
Marketing & Sales Collateral
She designs the materials businesses use to communicate and convert—print and digital. This includes catalogs, sell sheets, trade show materials, presentations, email graphics, and campaign assets that support sales, events, and growth.
Web Design & SEO Optimization
Chelsey designs and develops websites that are not just visually strong, but built to perform. Her work includes full website builds, redesigns, landing pages, and ongoing optimization—paired with SEO strategy, audits, and performance tracking to drive visibility and traffic.
Cody Harrison, Head of Business Development & Sales
Cody Harrison is a business development and revenue growth leader with a track record of building and scaling sales across multiple industries. His experience spans startups to established companies, where he has consistently driven new business, built strategic partnerships, and closed high-value deals.
As Co-Founder and Vice President of Farm X, he helped grow the company to over $1M in revenue within 18 months, leading full-cycle sales, developing go-to-market strategies, and securing deals ranging from $50K to $200K. He specializes in building pipelines from scratch, refining sales processes, and turning relationships into long-term revenue.
Across roles at DC Locker and Sage LLC, Cody has managed key accounts, expanded into new markets, and consistently exceeded sales targets—combining strong negotiation skills with a practical, relationship-driven approach. He is known for identifying growth opportunities early, simplifying complex sales cycles, and closing deals that move the business forward.
